Our blog regularly publishes posts full of industry insights and trends for logistics enthusiasts. Oceanaire Agencies Limited, the company behind this blog, has 25 years of industry experience, delivering operational improvement, providing expert advice on diverse shipping categories, as well as a provider of trusted and reliable logistics and supply chain solutions.
- Enhancing logistics & supply chain solutions: The Oceanaire Agencies Limited advantage (Published)
- Choosing the perfect logistics & supply chain company in your region (Archived)
- The importance of technology for this industry
ENHANCING LOGISTICS & SUPPLY CHAIN SOLUTIONS: THE OCEANAIRE AGENCIES LIMITED ADVANTAGE
2023 BLOG ARCHIVE
Three Supply Chain New Year’s Resolutions
It’s important to prepare for potential disruptions in 2023. The main cause of supply chain disruptions and interruptions in 2020 was the COVID-19 pandemic. Whilst pre-empting future events is implausible, the pandemic was not the end-all of all supply chain disruptions, so prepare now for others that could be coming down the pike.
This year your focus should be on supply chain visibility. The pandemic is already influencing the supply chain of the future. Numerous businesses are relocating the production of goods closer to consumers. Others have placed greater emphasis on reliable supply chain visibility supported by cutting-edge technology platforms. The current supply chain disruptions has spotlighted numerous legacy issues across the supply chain. Notwithstanding the application of quick solutions in the past, when we are challenged with new regulations, older systems are no longer able to predict disruptive incidents like the ones we handle daily.
It’s important to be receptive and open to change, but be mindful of lessons learned. If your business is managing the supply chain process the archaic way, then now is the time to upgrade, progress and enhance this aspect of its operations. Minor changes in this area can render significant impacts on firstly, how you serve your consumers, work with business affiliates, and support your employees. As with most New Year’s resolutions, this goal is all about utilising past experiences to generate propitious outcomes in the near future.
Date Published: 1/2/2023
four predictions for logistics and supply chain management solutions
We’ve already seen many innovations being introduced in the logistics and supply chain solutions industry. We also expect to see newer technologies that’ll simplify processes and stabilize supply chains worldwide in our predictions for logistics. Be that as it may, the future and predictions for logistics and supply chain management seems brighter than ever, promising more lucrative opportunities.
The Rise of E-Freight:
Technology is transforming air logistics with the introduction of end-to-end paperless air cargo transportation. Like most industries, air freight forwarding is looking to reduce paper use in the future.
There will be an introduction of software for digital invoicing, freight tracking, and more. The goal is to create a paperless future in air logistics. This system will help reduce carbon emissions and waste generated by air cargo companies.
Increased Cargo Air Cargo Capacity:
To help improve the capacity issues, manufacturers will design more planes to carry air freight. This will help meet the demand for air cargo logistics.
Even better, the manufacture of lightweight unit load devices is gradually expanding as this air logistics trend will likely continue. The unit load devices will lead to a weight decrease, allowing air cargo companies to increase the number of parcels they can ship in one go. As a result, fuel usage may reduce.
Shift to Sustainable Logistics:
A major trend in the future of logistics and supply chain solutions is sustainability. More companies are going to focus on sustainability and lower their carbon footprint. Expect greener and more sustainable supply chain, logistics, and freight practices.
The logistics industry accounts for more than 80% of greenhouse gas emissions and more than 90% of the impact on air, land, water, biodiversity and geological resources. With the looming climate change crisis, it’s time to adopt more eco-friendly solutions to sustain current and future operations.
Use of Green Fuels for Shipping Vessels:
Thousands of oil spills occur in the ocean every year. They can happen in different ways, from small oil spills when refuelling a ship to massive oil spillage that occurs when drill operations go wrong, oil tanker ships sink, or oil pipelines break.
Oil contains many toxic compounds that pollute the water and kill marine life. What’s more, most ships use heavy fuel oil. When burned, it produces high levels of carbon dioxide and other pollutants that negatively affect the environment.
For more eco-friendly shipping, sustainable marine fuels for cargo ships are the future. They will help reduce carbon-dioxide emissions, protecting the environment.
Date Published: 2/1/2023
Successful Carnival Logistics with Strategic Planning
Carnival is one of the longest and most important events in Trinidad & Tobago, where foreigners and locals enjoy the celebration for four days in a row, starting on the Saturday before Carnival and ending the celebrations on Tuesday, 21st,2023. During this period many companies and businesses stop their activities completely and suppliers pause operations.
As a result, the logistics sector is highly impacted. It is a challenge for businesses to meet the high demand of market during this time, as the season also tends to be an economic peak in several sectors of products and services like supplies, fine fabrics and accessories for costumes etc., that increase commercialisation.
Companies must plan ahead so that there are no unforeseen events or a lack of supplies, whether basic or necessary for the period. The interruption of normal activities causes many individuals to leave Trinidad or Tobago and travel, which also causes an increased traffic and road congestion that can lead to delivery delays. Strategic logistical planning ensures that there is no loss of sales for our customers, and good planning should be in place not only for the pre-carnival period, but also for during and after the party.
Oceanaire Agencies Limited main commitment is to ensure strategic supply chain management solutions, with high standards that establish the management of logistical processes, from the transport and storage of goods, to customer service, as well as freight security and complete additional services. We meet the complex requirements and challenges of quality management and leading quality standards, even around dates and situations that represent major logistical challenges. We constantly review the critical steps necessary for our customers to prepare for the Carnival in advance, avoiding unforeseen events that may cause losses.
Date Published: 03/1/2022
CHOOSING THE PERFECT LOGISTICS SUPPLY CHAIN COMPANY IN YOUR REGION
When it comes to efficiently managing your business’s logistics and supply chain in your region, selecting the right company can be a game-changer. With the region’s unique challenges and opportunities, making an informed decision is crucial. Here are some key factors to consider when choosing the perfect logistics and supply chain partner.
Expertise and Experience:
Look for companies with a proven track record and years of experience in the logistics industry. An experienced partner will understand the intricacies of operating within your region, from customs regulations to transportation networks, ensuring a smooth and reliable supply chain.
Range of Services:
Assess your specific business needs and ensure that the logistics company offers a comprehensive range of services, including warehousing, transportation, freight forwarding, and customs clearance. A versatile partner can handle all aspects of your supply chain, streamlining operations and reducing potential bottlenecks.
Technology and Innovation:
In today’s fast-paced world, cutting-edge technology plays a crucial role in optimising logistics operations. Choose a company that embraces innovation, such as real-time tracking, data analytics, and electronic documentation. Advanced technologies will improve visibility, minimise delays, and enhance overall efficiency.
Local Presence and Network:
A logistics company with a strong local presence and a robust network of partners can navigate the region’s complexities more effectively. Familiarity with local customs and regulations, as well as established relationships with suppliers and carriers, can lead to faster and more cost-effective solutions.
Reliability and Flexibility:
Reliability is paramount in the logistics industry. Seek a partner known for timely deliveries, consistent performance, and excellent customer service. Additionally, opt for a company that can adapt to your changing business needs and scale their services accordingly.
Compliance and Sustainability:
Ensure the chosen company adheres to international standards and complies with industry regulations. Furthermore, in today’s environmentally conscious world, consider a logistics partner that demonstrates a commitment to sustainability and eco-friendly practices.
While cost should not be the sole deciding factor, it remains an essential consideration. Compare pricing structures and services offered by different companies to find the right balance between quality and affordability.
Customer Reviews and Testimonials:
Research the company’s reputation by checking online reviews and customer testimonials. Feedback from other businesses can provide valuable insights into the company’s strengths and weaknesses.
In conclusion, selecting the right logistics and supply chain company, requires careful evaluation of their expertise, services, technology, local presence, reliability, compliance, cost-effectiveness, and customer feedback. By considering these factors, you can make an informed decision that will contribute to the seamless functioning of your business and its success in the region.
Oceanaire Agencies Limited stands out as the ideal choice for logistics and supply chain solutions due to its impeccable reputation and extensive experience. With a track record of excellence, the company has consistently demonstrated its ability to efficiently manage complex logistical operations and deliver results that exceed expectations. Oceanaire’s commitment to reliability, innovation, and customer satisfaction ensures seamless end-to-end solutions tailored to meet unique business needs. Trustworthy and dependable, Oceanaire Agencies Limited is the epitome of a reputable and experienced logistics partner, making them the clear and compelling choice for any organisation seeking excellence in supply chain management.
Don’t hesitate to reach out to Oceanaire Agencies Limited today; you’ll be glad you did.
Date Published: 08/01/2023
The Russia-Ukraine conflict has affected the global logistics market on every level. The effects of the pandemic on warehouse capacity and container availability had just recently started fading when the Russia-Ukraine war started impacting the industry. The war impeded the flow of goods, fuelled cost increases and product shortages, and created catastrophic food shortages around the globe. Russia has been destroying Ukraine’s agricultural infrastructure, thereby disrupting the entire supply chain.
The uncertainty has had a snowball effect on supply chains across the globe.
Increase in Oil & Gas Prices:
The escalating oil and gas prices coupled with the geopolitical risks arising from the conflict are inevitably to impair global supply chains, especially in the energy-intensive logistics sectors. Several routes has become non-operational following the war, ceasing the supply of several products and commodities. Organisations involved in supply chain operations should seize active measures to mitigate risks and alleviate the blow of rising prices and energy shortages.
Port Congestion, Container Shortage, and Surcharges:
Due to the Russian-Ukraine war, numerous ports have shut down, leading to an increase in ocean shipping prices. Ships had to be rerouted causing congestion and accelerating delays in cargo flows which exacerbated the state of affairs of the global supply chain. Additionally, imposed sanctions and restrictions led to change from other traditional means of transport to ocean carriage, thereby creating more tension, resulting in profound container scarcity. This led to inflated price increases for many essential goods.
Consequently, Oceanaire Agencies Limited is a leading provider of trusted and reliable logistics and supply chain solutions, have created strategic initiatives in order to stay bullish in these choppy waters.
EXAMINING SUPPLY CHAIN CHALLENGES AND LOGISTICS THROUGH THE LENS OF GEOPOLITICS
The global supply chain crisis has been exacerbated by various factors, including the Russia-Ukraine conflict, geopolitical tensions, and renewed COVID-19 lockdowns in China. The restrictions imposed on Russia, coupled with the possibility of further limitations, have led to higher fuel costs that contribute to the supply chain crisis. Even though freight markets have limited direct exposure to Russia and Ukraine, the logistics industry will have to grapple with an increasing number of risk factors, such as airspace restrictions, uncertainty in consumer demand, and ongoing bottlenecks caused by China’s COVID-19 response.
The COVID-19 lockdowns highlighted significant supply chain issues that were caused by a combination of factors, including changes in consumer demand, labour shortages, and structural constraints. More recently, the Russia-Ukraine conflict and renewed COVID-19 lockdowns in China have compounded these problems, leading to supply chain disruptions in various sectors such as consumer goods, metals, food, chemicals, and commodities.
Despite some indications of supply chain disruption/bottlenecks easing earlier this year, the situation remains fragile due to evolving global factors and geopolitical tensions that continue to create new risks and pockets of stress. Some of the potential risk factors include:
- There is a likelihood of U.S. port congestion rebounding in response to an increase in Chinese output, or due to potential issues arising from upcoming port worker labour negotiations.
- Northern European ports, which were already grappling with congestion issues, are now experiencing spillover impacts from the Russia-Ukraine conflict.
- There are restrictions on air freight transportation, particularly on the Asia-Europe route, due to limitations in Russian airspace which planes would usually traverse.
- The COVID-19 lockdowns in China, particularly in Shanghai, are further weakening an already fragile supply chain due to reduced manufacturing, a shortage of truck drivers, and other related factors.
- Rail freight has been significantly disrupted, as the overland rail link between China and Europe faces uncertainty over whether cargo can pass through Russia. In addition, there are other hidden costs such as insurance that are impacting the freight movement.
At Oceanaire Agencies, we have an unwavering commitment to staying ahead of the game in everything related to logistics and supply chain solutions. We proactively monitor and analyse industry trends to ensure that we are always on the cutting-edge, providing our clients with the most innovative and effective solutions to meet their needs.
Date Published: 01/05/2023
Unravelling the essence of an efficient supply chain: a partial guide
STREAMLINING FREIGHT: EXAMINING THE PROS AND CONS OF CONSOLIDATION
As demand surges in both traditional retail and online commerce, shippers encounter a significant hurdle. The prevalence of smaller and more frequent orders results in shorter lead times and insufficient product quantities to fill an entire truck. Consequently, consumer packaged goods, alternatively known as “CPG” shippers find themselves relying more frequently on less-than-truckload services, also referred to as “LTL”.
Unfortunately, LTL services remain more costly compared to dry van truckload services due to basic economic principles. The larger the shipment volume, the lower the cost per unit. Consequently, shippers are now grappling with the challenge of minimising expenses while meeting the demand for smaller, more frequent order volumes from retailers.
One potential solution to this predicament is freight consolidation.
UNVEILING FREIGHT CONSOLIDATION: MAXIMISING EFFICIENCY IN SHIPPING
Freight consolidation involves the merging of multiple LTL shipments bound for the same location into full truckload shipments, as the term implies. This practice enables shippers to maximise the benefits of larger volumes by either combining their own similar freight or collaborating with other shippers who have shipments heading in the same direction. Once the consolidated shipments reach their destination, they are unpacked and distributed as LTL shipments to their respective final destinations.
UNLOCKING THE ADVANTAGES OF SHIPMENT CONSOLIDATION: ENHANCING EFFICIENCY IN LOGISTICS
Reduced Shipping Costs: Freight consolidation brings about the obvious advantage of cost reduction. When a shipment occupies only a portion of a truck, the expenses for fuel surcharges, driver wages, scheduling, and other costs are still incurred based on the full capacity of the truck. However, by increasing the volume and consolidating shipments, the cost per unit decreases.
Reduced Freight Damages: Properly palletising and packaging consolidated freight significantly decreases the likelihood of jostling and damage during transit. Moreover, consolidating shipments eliminates the need for frequent loading and unloading at multiple points along the traditional route, further minimising the risk of damages.
Reduced Emissions: Consolidating shipments not only lowers fuel costs but also leads to reduced fuel emissions. Instead of spreading smaller shipments across multiple trucks, consolidating everything into one shipment significantly cuts down the carbon footprint of the shipper.
Streamlined Transit: Consolidated LTL freight operates similar to truckload shipments, with no intermediate stops. This streamlined transit process proves invaluable in the fast-paced realm of retail supply chains, where short lead times are critical.
Less Dock Congestion: Overcrowded docks pose serious challenges for shippers, resulting in detention times and delayed shipments. By consolidating LTL freight and using fewer trucks, congestion is reduced, leading to fewer backups and delays. This benefits not only shippers but also drivers who aim to avoid unnecessary wait times impacting their hours of service.
Enhanced Transparency: Tracking a large number of individual LTL shipments can be challenging due to the unique tracking numbers assigned to each one. With shipment consolidation, multiple shipments can be traced under a single tracking number, simplifying the tracking process, and providing greater transparency.
Enhanced Service Quality: Consolidated shipments are typically better protected and secured. Proper palletisation and packaging reduce the risk of damage during transportation. Moreover, fewer handling points and transfers decrease the likelihood of mishandling or misplacement, ensuring the integrity of the goods and providing a higher level of service quality to customers.
Increased Flexibility: Freight consolidation offers customers greater flexibility in managing their supply chains. It allows for more efficient inventory management, as customers can adjust shipment quantities and frequencies based on demand fluctuations. It also provides the opportunity for collaboration with other businesses, enabling shared resources and cost-sharing benefits.
NAVIGATING THE DRAWBACKS: CHALLENGES OF SHIPMENT CONSOLIDATION
While shipment consolidation offers numerous advantages, it is crucial to acknowledge and address the accompanying challenges.
Complicated Scheduling: Freight consolidation requires a higher level of communication compared to traditional freight practices. Establishing an efficient system is essential, as it can be labour-intensive to ensure alignment between carriers and shippers. Without proper planning, confusion may arise, resulting in rescheduling and significant time losses. Therefore, meticulous planning is crucial to minimise disruptions.
Short Lead Times: With consumer demand at an all-time high, lead times have reached unprecedented lows. This poses a significant challenge for freight consolidation. Retailers expect immediate order fulfilment, making it imperative to implement strategies that enable rapid and well-organised shipment consolidation, either internally or through collaborations with other shippers. Prioritising the development of such strategies becomes essential to meet retailers’ expectations and stay competitive in the market.
At Oceanaire Agencies Limited, we believe that freight consolidation benefits customers by reducing costs, improving efficiency, enhanced transparency, shortening transit times, less dock congestion, enhancing service quality, and offering increased flexibility in logistics and supply chain management. It is a strategic approach that can help customers optimise their shipping operations and achieve greater customer satisfaction. Furthermore, freight consolidation can be a game-changer for businesses, offering a range of advantages when implemented effectively. By strategically implementing freight consolidation practices, your business can unlock cost savings, streamline operations, enhance customer satisfaction, and gain a competitive edge in the market. With careful planning, collaboration, and leveraging technology, you can make freight consolidation a successful and integral part of your logistics strategy.
Oceanaire Agencies Limited is your trusted partner for freight consolidation services. Don’t hesitate to contact us today and discover how our specialised knowledge and solutions can benefit you. Take the first step towards maximising the benefits of freight consolidation by reaching out to Oceanaire Agencies Limited today.
Date Published: 01/07/2023
2022 BLOG ARCHIVE
Why Reliability In Shipping & Logistics Is Necessary?
In order to provide a reliable service you have to follow through on your commitment and always be there for your customers. This requires integrity, quality and flexibility.
Reliability in shipping and logistics can be divided into five essential elements or ingredients, each one vital in order to provide true reliable service. The five ingredients are, Durable, Available, Adaptable, Dependable and Probable. Our philosophy at Oceanaire Agencies is to ensure we demonstrate and live by those core values at every opportunity.
THE 5 VITAL ELEMENTS TO PROVIDE TRUSTWORTHY RELIABLE SERVICE
As a leading provider of trusted and reliable logistics and supply chain solutions, we have a high acceptance rate.
As a transportation provider we not only ensure that we are reliable and available, we also provide great customer service and are very communicable.
We are adaptable in that we are able to shift and change in order to match the shipper’s needs, and provide a consistent level of exceptional service.
Dependable in terms of reliability in service and shipping, as well as logistics by offering a dependable and fair price.
Probable in terms of making our pick-up and drop-off appointments are on time.
So, how to find reliability in shipping and logistics? As we’ve identified and defined the elements of reliability, simply contact Oceanaire Agencies Limited as we are in SHIP SHAPE to serve you.
Date Published: 6/7/2022
The Shift of Logistics in the past years
Macroeconomic modifications and paradigm shift in commerce patterns have their impact on supply chains, internationally, regionally, and locally. These changes provide opportunities as well as issues. In this article, we will take a look at some of the expansions and evolution in logistics and supply chain solutions, straightforward or complicated, which changes in commerce patterns have engendered.
INFORMATION TECHNOLOGY: The growing complexity and dynamism of supply chains requires increasingly advanced Information Technology solutions.
CONTINUITY: To be able to secure speed to market and to reduce risk of delays, alternative transport modes and routes are required to support the continuing trend of outsourcing of logistics services.
SUSTAINABILITY: Customers increasingly prefer products that are made and sourced in ‘the right way’; minimising business’ social, economic, and environmental impact on society and enhancing positive effects.
FLEXIBILITY: Meeting consumer’s requirements at multiple locations with multiple transport modes at different times requires a flexible supply chain that can adapt easily to unexpected changes and circumstances.
END-TO-END VISIBILITY: Complete visibility of the entire supply chain aspires to achieve true demand-driven planning, allowing efficient response to changes in sourcing, supply, capacity, and demand.
These developments will have their effect on day-to-day logistics, and companies will need to prepare for ‘the new normal’ in supply chain management. With all these changes, staying up to date on the latest trends in logistics is more important than ever.
Date Published: 8/2/2022
Oceanaire’s Core Values, Beliefs And What They Mean To Us
Our company believe that adherence to our Core Values, as well as pride in our work and company, continuous improvement, and responsiveness, will lead us to continued growth.
Also, we know that our business is about more than providing trusted and reliable logistics and supply chain solutions to our customers. That is why we strive to remain true to our core values.
True to our core values and beliefs, Oceanaire Agencies Limited is dedicated to solving our customers’ logistics challenges with integrity, humility, continual care, efficiency, creativity, and a passion for excellence.
We believe that our success is tied to our customers’ success. Together, that success is driven by exceptional productivity, outstanding customer service, continuous innovation, and commitment.
We are proud to work collaboratively with our customers. Above all, Oceanaire Agencies Limited is about solving our customers’ challenges in transportation and logistics. As such, no challenge is too small or too big.
When you speak with our people, you will experience first-hand the passion our employees have for the work they do and the results they produce on a consistent basis for our customers.
Check out Oceanaire’s “Living Our Values” and see why people are the very heart of our enterprise, both inside and outside the company.
Date Published: 9/1/2022
Three trends in the Logistics industry that are emerging in 2022
In recent times, the industry has encountered numerous grave challenges. In response, there has been a transition towards greater digital transformation and greater automation. Against this backdrop, here are five trends that are emerging in the year 2022.
Sustainability is the Focus:
The increasing popularity of shorter routes is being accompanied by the long-term trend towards ever greater sustainability, and intra-logistics has enormous potential with regard to more eco-friendly processes; powerful e-trucks, smart energy management, and reusable batteries are just the beginning. The desire to cut carbon emissions will continue to play a key role this year, and for many years to come.
Future Automation – Big Data and Connectivity:
It’s not just robots that improving, software is also becoming ever more powerful. This results in more data, with massive potential to deliver new insights and propel further development. Successfully managing vast volumes of data requires big data and smart connectivity. This type of data enables detailed forecasting and the recommendation of corresponding actions. Businesses are able to learn from prior mistakes, recognise potential threats at an early stage, for example their supply chains, and adjust their processes accordingly.
Given the focus to the problem of pollution, the eco-topic is becoming more prevalent within various spheres of humanity. Hence, eco warehouses are one of the main technology trends to observe. Additionally, reducing a business’s carbon footprint, renders benefits to transportation and logistics companies, by reducing storage costs and increasing revenue. Warehouse management systems contribute to green warehousing. They optimise the use of resources, for example, paper, plastic, petrol, electricity, etc. causing less damage to the environment. For example, a logistics cloud app may help warehouse employees synchronise their actions for product packing. The app would display real-time information about the location of goods and allow managers to optimise the packing sequence. Some other green warehouse trends include recycling areas, solar panels, low-emitting paint, energy-efficient lighting, and much more.
The logistics industry synopsis demonstrates the increased penetration of advanced technology into the supply chain. Leading global companies have automated transportation and discovered new ways of connectivity to track products at all delivery stages. Eco-friendly warehouses, future automation: big data and connectivity, emphasis on greater sustainability, and technologies are already in use. In view of this, supply chain platform development is what every logistics and supply chain business require, whether it’s an enterprise or start-up.
At Oceanaire Agencies Limited, we have vast experience in the logistics and supply chain industry.
Date Published: 01/09/2022
Top Signs It’s Time to Switch Your Logistics Supplier
There are many brands and retailers who have struggled to manage the intricacies of the ever-changing logistics and fulfilment world. Here are the top 5 signs that it might be time to take a hard look at your current Inventory and Logistics Provider.
Your Current Provider’s Growth isn’t Scaling with Your Growth Plans:
If your current logistics provider isn’t proactively planning with you for future growth, it might be time to re-evaluate the relationship. Make sure your current provider has the right space, resources, and is committed to your growth plans. By doing this you can avoid headaches down the line when your business reaches its peak performance. At Oceanaire we understand we have the logistics industry expertise, resources, and ability to shift and coordinate new thinking internally as we look for opportunities and new customer relationships. We have the ability to shift in scale in order to achieve a greater footprint through growth, acquisition, and/or diversification.
Habitual Errors that Aren’t Learned From:
The logistics business has always been a bit hectic with the nonstop evolution of delivery methods and fulfilment strategies. Therefore, there will be errors made by both parties. However, be on the lookout for habitual errors; those that seem to be reoccurring every month. If you’ve discovered the root of these issues, addressed it with your provider, but they continue to bubble up, it’s probably a sign of a lack of skill or proper resources to address your specific business needs. Be on the lookout for these habitual errors, they can stunt growth if not dealt with correctly. At Oceanaire Agencies we learn from our mistakes and ensure customers’ trust and confidence in us. We ensure that we take those lessons learnt on board, and then use what we learn.
Massive Unforeseen Price Hikes:
Price increases are inevitable in most industries. With the volatility and fluctuation in pricing of hard goods when it comes to the logistics industry, change can literally happen overnight. Your provider is aware of this and should have planned for how to address these changes with you within the initial terms of reference. If your provider isn’t communicating price increases clearly and regularly, you could be left having to pass some of these costs onto your customers. Remember a sign of a great partner is one that shares the bad news as well as the good and helps you figure out a solution. Price increases from your logistics suppliers don’t come out of thin air. Therefore, at Oceanaire we provide transparency as far as possible all our customers.
If these signs are turning into pain points for your needs, reach out to Oceanaire Agencies Limited and let us know how we can help.
Date Published: 01/11/2022
How Your Shipping Strategy Can Improve Customer Loyalty
A top-notch customer experience is critical to building trust and loyalty, and loyal customers will become an invaluable source of not only sales but word-of-mouth marketing, too.
Shipping and last-mile delivery play a huge role in the customer experience: It is said that 70% of shoppers have chosen between competitors based on convenience of delivery options. So, the question is, are you living up to your customers’ expectations?
Here are two tips for meeting customers’ growing expectations for logistics and shipping and how to keep them coming back time and time again.
Transparency is vital in shipping and logistics, so make sure that you provide clear delivery date estimates and tracking information to your customers.
You can send them tracking information and if customers ask you questions, you can confidently answer them from anywhere using the most up-to-date information. This helps ensure greater precision, transparency, and consistency in service.
Meet expectations around shipping costs and speed:
Generally, customers expect fast and affordable delivery from a logistics and supply chain solutions business or service. Offering affordable delivery and shipping options can help you cater to different customer preferences.
Once you have affordable shipping options available, make sure you let your customers know by marketing your shipping offerings. This can include running ads to promote your affordable shipping rates, shipping promotions linked to your business, as well as disseminating via push notifications, inexpensive shipping rates to your customer email list.
Acquiring new customers costs more than retaining the ones you currently have, so it’s important to create a great experience for them. A strong shipping strategy can keep your company top-of-mind for customers long after shipping and delivery fulfilment.
At Oceanaire Agencies, our Mission is to fulfill our client’s desires, by providing an exemplary level of service in transporting your products to you.
Date Published: 12/21/2022